Representation Matters
We are committed to honoring and celebrating women for their
exceptional achievements and outstanding contributions.
Our Mission
Representation Matters. Across age, gender, race, skill, experience, opinion and thought. We are inspired by women taking chances, changing lives and making an impact later in life. Our mission is to acknowledge these women while cultivating a thriving community celebrated for their unique achievements and success stories.
Our Why
For starters…
1 in 4 Americans is a WOMAN OVER 40
- *That’s 25% of the country
- *That’s 83 million strong
42
Average age of a female entrepreneur.
Average age of a female CEO.
48
68%
Women business owners between 40 and 59 years old.
Utah has one of the widest gender wage gaps in the nation. Women earn 30% less than men.
$0.70
50th
Utah ranks 50th in the nation for women’s equality.
That is dead last folks.
The number of new women-owned businesses created in the U.S. every single day.
1,800
Accepting Nominations!
Know a woman over the age of 40 whose influence has been truly remarkable? Perhaps she's exhibited exceptional skills, displayed outstanding leadership qualities, or shown an unwavering dedication to her endeavors. If so, we want to shine a spotlight on her achievements and celebrate her contributions!
Nominate someone you admire—or even yourself—for the prestigious 40 Over 40 Awards. While the 2024 nominations are now closed, we are now accepting nominations for 2025.